The Irish sporting goods manufacturer has signed a multi-year deal with City and will continue to supply the Robins’ travel, training and playwear ranges.
Following the administration of Hummel’s UK licensee, Elite Sports Group, the club has moved swiftly and thoughtfully to find a kit partner that will provide a seamless supply chain, enable continued collaboration on innovative kit design and align with the values of the City of Bristol.
O’Neills has been Ireland’s largest sportswear manufacturer since its foundation in 1918 and is a brand rich in heritage, with an international reputation for producing high quality clothing made from its own fabric on the Irish shores.
Bristol City Chairman Jon Lansdown said: “We are delighted to announce the partnership with O’Neills to become our new kit supplier for our men’s, women’s and academic teams.
“Their products are made in the UK, which is a rarity in the industry and a benefit from a sustainability standpoint, as well as ensuring a strong product supply chain for both our team and fans throughout. year.
“Our iconic kits are a key part of our history and identity, and we believe that O’Neills will enable us to continue to pioneer our kit designs for years to come.”
Bristol Sport Chief Commercial Officer Sarah Farrar said: “We are incredibly pleased to welcome O’Neills to our family of partners and look forward to bringing our fans a range of exciting new products.
“O’Neills has already shown a great deal of willingness and adaptability in the early stages of our relationship, which I strongly believe will continue to grow stronger.”
O’Neills Pro Club director Neil Williams said: “It is a privilege to work with Bristol City in the coming seasons and to expand our presence in professional football with a club that has such a strong infrastructure and commitment to its city. “.
“We are excited to use our unique position of being a manufacturer based in Ireland and the UK to give the City of Bristol the flexibility and creativity to bring fans new merchandise more often than ever before.”